The National Film and Video Censors Board (NFVCB) has tasked stakeholders in the Nollywood industry to ensure that films, and musical videos, are free from depiction and glamorisation of harmful substances like smoking tobacco, criminal acts, ritual killings, money rituals, among others.
The Executive Director of NFVCB, Dr Shaibu Husseini gave the charge at the National Stakeholders’ Engagement on Smoke-Free Nollywood held in Enugu State.
He, however, commended Corporate Accountability and Public Participation Africa (CAPPA) for putting up the event as part of its corporate social responsibility in Nigeria’s creative industry.
According to him, the film industry occupies a central position in the entertainment and creative sector, adding that “it is imperative that we continue to place the highest premium on the progress of the film industry.”
Husseini noted that “we are facing an industry emergency requiring bold and ambitious actions from all parents, guardians and stakeholders.”
He enjoined the stakeholders in the public and private sec; “to see the gathering as an important platform to forge strategic partnership in order to mobilise scarce funding and create innovative models to assist in educating/sensitizing mothers, youth and the general public to combat the hydra-headed menace in the form of unapproved and unclassified content.”